Online video giant, YouTube celebrates its ten year anniversary this year. Therefore, the platform has asked the advertising community to vote for the best YouTube ad of all time.
Out of the thousands of video ads on the platform, Google selected 20 from which advertisers had to vote for the best.
The top 5 video ads that emerged have been watched for a combined 7.7 million hours, that’s 875 years equivalent of viewing time spent. Phew!
Although these 5 ads are well deserving of the selection, it is sad that none was conceived by a Nigerian agency. I guess we still have a long way to go.
Check out the top 5 ads below:
Turkish Airlines — Kobe vs. Messi: The Selfie Shootout (Agencies: Crispin Porter + Bogusky and Starcom)
Volkswagen — The Force (Agencies: Deutsch Los Angeles and Mediacom)
Always — #LikeAGirl (Agencies: Leo Burnett and Starcom MediaVest Group)
Volvo Trucks — The Epic Split (Agencies: Forsman & Bodenfors)
Dove — Real Beauty Sketches (Agencies: Ogilvy Brazil, PHD, and Mindshare)